The Retailer SUMMER 16_v7

customer focus

This growth presents both an opportunity and a challenge for retailers, at a time when customers are becoming ever more demanding in their expectations of free and flexible fulfilment options.

The successful and profitable retailers will be those that can offer a more personalised and relevant service, that tailors the fulfilment and returns options, and the charges for these services to each customer segment to ensure long-term loyal and profitable relationships. Ultimately, aligning this customer insight with their supply chains will help retailers deliver a better and more cost efficient service to today’s demanding online customer.

Download a cost-efficient full copy of the report here .

For further information, please contact:

JASON SHORROCK // Jason.Shorrock@jda.com // www.jda.com

retailer | summer 2016 | 17