The Retailer Winter edition_2020

What does this mean for retailers? A more considered consumer means that winning retailers will need to work even harder to understand who their customers are, what they want to buy, and how, when and where they want to shop. That means investing in product ranges, pricing, staff and stores to win this “battle for share of wallet”. Given the cost of these investments, retailers will need to ensure their back-of-house is in order, by eliminating “bad costs” and sweating assets harder. What next for retailers? Our Retail Outlook 2020 report will look in more detail at what the retail sector might look like in 2020, what this means for retailers and what they can learn from 2019 to win the battle for share of wallet. It will also consider how retailers can differentiate to drive share while balancing operating costs and investing in the future. Pre-register for an exclusive early release of our Retail Outlook 2020 report now. https://pwc.to/38PnEak

LISA HOOKER // lisa.hooker@pwc.com

the retailer | winter 2020 | 29

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