TheRetailer_Autumn_2019

But there is so much more we can be doing together, and so many more stories like these we can be supporting, celebrating and communicating. We estimate that if every UK card holder gave just 35p a week via Pennies -around the cost of a Freddo chocolate bar in 2019 (used to be 10p, but that’s inflation) - £1bn in untapped income could be raised for charities in the UK each year. For under the price of a large cup of takeaway tea a month – we can all join a community of giving that’s proven, and experiencing 44% donation income growth year on year; despite overall charity giving dropping and set against a challenging retail market. When we launched almost a decade ago, we decided to put purpose first. We remain a non-profit charity. There is no physical product to repair, dispose of or transport. If you’re reading this and want to be part of a business giving back, I would be delighted to talk to you about becoming a formidable force for good. And all for the price of a Freddo. Sounds a good deal to me.

ALISON HUTCHINSON //www.pennies.org.uk //info@pennies.org.uk //020 7600 9286

the retailer | autumn 2019 | 21